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For Small Biz Only
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Translating your marketing
into terms your audience understands

Is your organization marketing to minority, small or disadvantaged
businesses and the communities they represent?

Is your organization trying to identify credible minority
and disadvantaged businesses to use as vendors and service providers?

Overcoming your unique challenges

Many minority and small businesses have all the skills needed to perform the tasks you give them. Unfortunately, a large portion of such businesses lack the documentation and look of a viable company. And for those that do, you must communicate with them through the channels and terms they use.

Therefore cities, municipalities and corporations who receive federal or state funding often times find it hard to meet the minority and disadvantaged business inclusion quotas set for publicly funded projects.

If this describes your dilemma, then you've come to the right page. You need a graphic designer and writer experienced in connecting the corporate world to small and minority businesses. I've assisted engineering firms with public involvement projects and helped city and state agencies reach out to small, minority and disadvantaged companies to qualify as vendors and service providers. Such projects have included developing workshops and materials, as well as, one-on-one consulting to walk owners through the qualification process.

For more information on how Katzanne can help connect you with your target audience, visit the Small, Minority and Disadvantaged Business Outreach section of this website.

OR

Are you wanting to lift your business up to the level
of working with corporate and government agencies?

Are you trying to improve how large
organizations view your company?


Chef Katzanne

As a marketing chef, I have worked on both sides of the fence, helping agencies with community and small business outreach, as well as working with the small or minority business owner to improve their image into one that appeals to the corporate world.

By skillfully combining the ingredients of creative design and targeted writing, I develop communications, such as company brochures, capabilities statements, postcards, public notices, guides, and special reports which connect my clients to their target market.

My experience working with members of both agencies and small businesses gives me a unique knowledge of how each side thinks. This understanding helps me translate the terms each side uses into language everyone can grasp.


Connect your target audience
to your business or organization

Hi, I'm Kathi Fuller and I want to help you achieve your outreach goals. For over nineteen years, I have worked as a graphic designer in the print industry. After discovering how many of my clients (large and small) needed help developing their messaging, I expanded my skill set to include writing marketing communications for print and web. By developing the design and the text together, I am able to make sure my clients' messages always shine clearly.

If you would like more information on how my design and copywriting solutions can increase the effectiveness of your communications, which will reach your community, fill out the Contact Me form with your questions or call me directly 850-324-3819. (Please leave a message if you are connected to my voice mail. I will return your call as soon as possible.)


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FOR SMALL & MINORITY BUSINESS OWNERS ONLY

You can create effective marketing materials

I know promoting your small business can be intimidating. But with the right help, you can do it. Take advantage of the expertise I share with you on this website to produce professional looking materials on your own. Visit the For Small Biz Only section of this website to find design tips and tricks, printing advice and writing guidance.

For projects that require a professional designer and/or copywriter, or for help developing your marketing strategy, give me a call at 850-324-3819.

So please, have a look around. Have fun marketing your small business. And if you have a question that hasn't been addressed yet, feel free to contact me.


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What clients are
saying about katzanne

"Recently, we were faced with developing a new corporate identity... While trying to appeal to many past customers, we also wanted to update and modernize our perception for new business interests.

Although time constraints were somewhat unreasonable, Kathi was able to produce under pressure, with no sacrifice in quality. We were pleased to hear her suggestions and have an interchange of dialogue on the best approaches... In the past, we have dealt with some other close-minded professionals who were focused solely on having us see “their vision”.

Our original hesitations proved to be unfounded, as we enjoyed collaborative process."

             Nathan “Ashley” Stone
             Designer
             Patti Marine Enterprises, Inc.
             Pensacola, Florida


Click here to read the full story
and other testimonials




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